We have worked closely with renowned technology, everything tech-related, Cybersecurity, private banking, and Gaming brands for over 20 years. We are not postman but rather work closely with our clients and influence their go-to-market strategy to help them differentiate themselves and resonate better with customers in the Middle East region.
Public and Influencer relations
For us PR is far removed from a one-dimensional press release, it’s a rich media campaign tailored to your brand and business goals, that conveys your message in the most impactful way. Our team works tirelessly on curating your content to influence media and create opportunities that keep your brand top of mind and relevant.
- Brand awareness and thought leadership campaigns.
- Media Engagement
- Speaker opps
- Media training
- Messaging workshops
- Crisis management
- Press events (regional and international)
- Strategic influencer partnerships
We maintain strong ties with key influencers in fashion, beauty, entertainment, gaming, sports, technology, and more. Our expertise allows us to match the right influencer(s) to your brand, communication campaign, event, service, or product. We also understand the need to customize influencer programs for your specific needs and audiences.
Content creation and marketing
We enhance your brand with creative & authentic content that is tailored to your target audiences and the market nuances. We understand the importance of storytelling in communicating your message in an impactful and memorable way, to capture media attention, drive sales and convert leads.
Our content creation and integrated marketing services include:
- Editorial copywriting
- Blogs and social media content
- Case studies and thought leadership articles
- White papers and reports
- Speeches, presentations, video scripts, one-pagers for podcasts
- Awards entries
- Social media strategy
- Online content
- Issue jumps
- Lead generation
Trade shows and event management
We have a consistently successful track record of over-delivering for our Clients at leading regional trade shows including GITEX, GISEC, Intersec, Middle East Energy, and ADIPEC. We designed our very own fool-proof Active Event Critical Path which comes into play at least 2 months ahead of any major trade show and works wonders. We go into noisy trade shows planned and ensure our Clients are briefed and ready well in advance to deliver a successful experience for all.
Here are some key highlights from recent trade shows we provided support on for our clients:
We organize small to medium-scale events in the region that support and strengthen relations between our clients and their stakeholders.
We provide full support to clients who are participating in regional exhibitions and events. From attracting visitors to their stands to media interactions, as well as live Social Media support, video, and content production.
Account Based Marketing
Finding the right customers and prospects and getting them in a room is a key part of influencing purchase decisions and we offer an end-to-end solution that delivers this.
Video and Podcast storytelling
We love podcasts, listening to them, creating, and recording them. Podcasts are a versatile digital resource and one of the Middle East’s growing means of promoting individuals, small businesses as well as multinationals.
We have all the tools that will help you design, plan, produce and drive a holistic podcast campaign across digital and social media. We even have our own Podcast recording studio & green room.
We will guide you through the entire process from choosing the name of your show to publishing and marketing it. Get your voice heard, engage with your key stakeholders, and become an influential member of the Podcast community both regionally and beyond.
Share your brand story in a compelling & engaging way. Our multi-media experts are ready to work with you to create videos and vlogs that will influence, inspire, and engage your target audiences across all digital channels.
Social & Digital Marketing
Get in contact with our passionate social media team to discuss your needs and design a campaign that truly delivers for the long term. From the creation of engaging content to listening and analyzing the behavior of your audiences across different social media platforms and making timely recommendations for social media advertising strategies, our social media team will provide an experienced consul.
Survey and Research
We conduct research studies targeting the relevant decision-makers. The result of the research will deliver valuable content for sales, as well as leverage media outreach and engage key media who are hungry for market analysis and statistics.
Our official partner:
Censuswide is an international Market Research Consultancy with excellent coverage across the Middle East and the wider globe.
Our dedicated and passionate teams are experts across various areas, including healthcare, corporate, and consumer research. We are proud to have access to an impressive reach, with a depth of network from Business Owners and C-Suites across 65 markets in the Middle East and worldwide.
The digital world is moving with
a technical rhythm that’s not
going to stop.
There is something quite liberating about working in tech-focused communications. As an...
- New report from BCG highlights that more than 60% of the population in the Middle East are gaming enthusiasts, resulting in one of the highest shares of gaming mobile app downloads (50% compared to the global average of 40%)