To Tweet or not to Tweet?
Social Media is an entity that I, personally find difficult to master. I completely understand that there are a huge number of benefits presented to you once you allow yourself to open up to social media forums and since there are too many to mention in this blog – I am going to focus on Twitter.
Twitter and I used to be enemies. I didn’t understand what everyone found so interesting in a little blue birdie. If I couldn’t express myself in 140 characters than apparently what I had to say was just not interesting enough to share with the world, every time anyone thought that it was important to share what they had for breakfast they would tweet and to top it all off my computer would make, what I thought, was an annoying chirping sound. My tweet deck would be updating itself faster than a bat out of hell and keeping up with a single conversation trail was like trying to crack a Morse code.
Twitter, twitter, twitter it got so big people started talking in tweet form, almost as if, if you couldn’t say what you needed to in under 30 seconds your audience would automatically fall into a narcoleptic state and shut down on you. As it got bigger it became a forum where businesses would put ideas out there or push competitions to gain more followers and it became clear to me, with the assistance of my patient Active PR team, that in order to keep up in our crazy PR world – I would need to become a twitter birdie in a quickie!
So, the transition started taking place. First I opened a twitter account, second I followed a couple of people and associations I was interested in, third I tweeted once a month about something that was work related, fourth I followed more people and started to gain more followers, fifth
I started to keep tweetdeck open on my computer just to see what certain people were up to, sixth I started to tweet more often and about anything and everything, seventh I got over the awkwardness of tweeting ‘at’ strangers and started holding conversations, eighth I have started agreeing with people that I find twitter interesting, ninth I have mastered the art of #-ing and @-ing and tenth I am currently competing with a colleague of mine to gather more followers.
Let’s, get back to the main questions – to tweet or not to tweet?? If you asked me in December of 2011 I would have said forget about it there is no way I will waste my time on twitter – ask me now and I reply – y nt? I cnt c nething rong thanx 2 #ActivePR.