Controversial Vintage Ads

Affaire d'Amour vintage

I recently came across some vintage ads that would pretty much be impossible to use in this generation.  These advertisements may have had no intention in offending the general audience however just a mere case of how the society was seen in the early 1900’s.

Shockvertising or often known as Shock Advertising is a type of advertising generally regarded as one that “deliberately, rather than inadvertently, startles and offends its audience by violating norms for social values and personal ideals.” Shock advertising is designed primarily to break through the advertising “clutter” to capture attention and create buzz, and also to attract an audience to a certain brand or bring awareness to a certain public service issue, health issue, or cause.

This form of advertising is often controversial, disturbing, explicit and crass, and may entail bold and provocative political messages that challenge the public’s conventional understanding of the social order.

Even though these vintage ads may not be seen as Shockvertising back then, they are perceived as extremely offensive in today’s world.

Check them out and let us know what you think: Top 48 ads that would never be allowed today