Cannes Lions International Festival of Creativity – Crème de la Crème

19th – 25th June 2011, Palais de Festivals, Cannes, France

Imagine a place where the most creative and inspirational minds get together… Imagine the energy in only one place where thought leaders and experts in all forms of communications and creative thinking from all over the world come together to inspire over 8,000 industry professionals. This place exists at the Cannes Lions International Festival of Creativity which takes place every year, in June, on the French Riviera.

And this grand introduction begs a question about the importance of education for communication professionals. Namely, how is it that we learn and how do we keep up to speed with a world that is changing at a faster pace than ever? By learning every day? That’s definitely a part of it. We need inspiration; we need to open our horizons and be in permanent connection with what’s happening around the world.

Some will only look at the Cannes Lions as an advertising festival. I am even surprised to see that industry professionals – at least in the UAE – still call it the “International Advertising Festival”. But that’s another superficial look on the industry and the event. Cannes Lions started in 1954 inspired by the International Film Festival in Cannes and ended up being today the largest gathering of industry professionals, creative minds, trend setters, innovators around the world.

Cannes Lions is today, above all, about education, inspiration and creativity. It’s a place where it all comes together and where everyone has only one goal: to get an infusion of creativity and inspiration and to learn, learn and learn…

The Cannes Lions learning programme features 57 world-class seminars across seven days inside the Palais de Festivals. Check here for more details in the presentation film.

If you really want to make a difference in your industry, think of investing some money in your education. This year, the Festival is taking place between 19th and 25th of June at the Palais de Festivals in Cannes, France.

Note: People aged 28 or younger working at a marketing and brand communications company, or aged 30 or younger employed at a client company, are eligible for the Young Lions packages, which offer savings of more than 50% over the full registration prices.