5 Simple Tips: How To Create An Impactful Video
Saturday, 17 July 2011 is the deadline for MENA (Middle East and North Africa) start-up business entrepreneurs to enter Active PR’s Entrepreneur Loudspeaker Competition by submitting a 2 min video telling us about their start up, their vision and why they feel they deserve to win!
The grand prize is 3 months of public relations and marketing support. It’s a package valued at US$20,000 and will go to the winning video entry. The video entries will be voted for by the public and the final 5 top rated videos will be judged by a panel of expert judges from the PR, marketing & journalistic industries. The winning finalist will be selected in September 2011.
Here are some tips for how you can create a winning video – which in this case is a 2min elevator pitch made in a fun, creative way that conveys a strong message and gives viewers a feel for your business, vision and more…hope you find it useful..
Come on, get those 2min video clips to us and tell us what your business start-up is about, person & vision behind it and more….we are looking forward to hear from all creative MEA Entrepreneurs out there….who’s got the WOW factor?
1. Focus on the Audience
Believe it or not, the video you make is not about “you”, but rather about what you want your audience to take away with them post viewing your video…put yourself in your audiences’ shoes!
2. Keep it simple
Use simple, clear and easy to understand messaging! You have 2mins to WOW us….Get to the point fast….
3. Be yourself
4. Be passionate
5. Ensure proper lighting and background
And here is a free YouTube video editor that anyone can quickly learn how to use which will help add some rhythm and speed to your video in post-production.