Our relationship with Active began at the GITEX 2017 event. We started working with them only a short time before what is our most important industry event of the year. Within minutes of the first day working with Active DMC, they had already lined up interviews to take place at the event.
Having only a small amount of preparation time before a big event and with other clients to look after, many agencies would have used excuses not to aim for ambitious results, but Active met the challenge head on with a can-do and professional attitude. It was brilliant how much they kept us updated throughout the show with each of the confirmed interviews and meetings. We ended up securing some great coverage in top-tier daily newspapers and trade publications. It’s great to go from being in such a difficult position to coming out strong in the end.
Over the year, Active DMC kept the momentum going strongly, quickly winning over the admiration and trust of the local sales and marketing team. At GITEX 2018, we were able to push everything one step further than the previous year and did even better. Thank you to the Active team for consistently delivering for us.
Senior EMEA Communications Manager, FireEye
Xerox has been working closely with Active DMC for over 16 years and their contribution to the brand’s strategic communications in Kuwait has always been considerable. Their strong media relations, on the ground event support, strategic approach and strong understanding of the brand and its values are invaluable for Xerox’s operations in Kuwait.
Active DMC team are proactive, responsive and dynamic and are true brand guardians, who go the extra mile to deliver the desired results for any communications campaign.
Active DMC has been a long standing and trusted partner of ours both locally and globally through their partnership with Hotwire. The team is always quick to respond, proactive and reliable. I always feel as though they are an extension of my team.
What I appreciate most about Active is the deep relationships that they have with regional media. It’s clear to me that the team takes their time and puts effort into making sure Eaton stays top of mind when it comes to important influencers. This has directly influenced our awareness levels and supported our regional business goals as well. Thank you to the Active team for consistently delivering for us.
Marketing Communications Manager, Eaton Middle East
ACTIVE DMC have been providing NETSCOUT with comprehensive support for Public Relations and outbound communications in the Middle East for quite some time. They have secured some excellent interviews and help position NETSCOUT as the industry leader in the Security and Analytics markets.
The team are dedicated, informed and always available, which has been invaluable during these unprecedented times.
Head of EMEA Marketing, Netscout
We have been working with Active DMC since 2012 and in that time have come to understand that we can count on them to keep their commitments, think differently and deliver quality work that contributes to our global success.
They are connected, proactive and have greatly helped us directly influence our target markets.
Senior Manager Marketing Communications, AspenTech
CommScope has been working with Active PR for three years in the Middle East and we have seen the success of this collaboration time and again. The team have a thorough understanding of our solutions and business needs, which reflects in great coverage and media opportunities.
From media engagement to events, their support across different PR sectors is highly valuable to us and we can always rely on them to deliver the expected results, and beyond. We see Active as part of our team and we are happy to have them on our side.
Marketing Manager, MEA
Corporate Marketing Manager, FMS Tech
Active manages our PR, Traditional and Social Media communications for almost 2 years now and have been always delivering a high quality of service.
Over the last 2 years we have significantly improved our brand positioning & visibility. This wouldn’t have been possible without Active’s dedication & enthusiasm.
The Active team is creative, experienced, always positive and concerned about our company success and achievements. It feels like they are members of our team!
They always meet and exceed our expectations! Thank you Active and keep up the good work.
Active DMC provided NEC Payments with a responsive service and provided added-value through pertinent and challenging input. They helped us to refine our messages, and gain significant media coverage across a number of campaigns and target audiences DMC provided NEC Payments with a responsive service and provided added-value through pertinent and challenging input.
They helped us to refine our. messages, and gain significant media coverage across a number of campaigns and target audiences.
CEO, NEC Payments
With a thorough understanding of our businesses objectives, Active DMC consistently identifies opportunities that build our Group’s profile with the right audiences. The team has helped us achieve a thought leadership position in the region.
Abdulla Al Gurg
Group General Manager, Easa Saleh Al Gurg Group LLC
Forcepoint has been working with Active DMC since 2017, as they have supported our public relations,
social media and events across UAE and latterly the KSA. They have a strong understanding of our
industry, and excellent media relationships. They consistently deliver strong media results, and in
addition support our presence (real or virtual) at events in the region, delivering interviews and meetings
for our senior, international executives.
Director of Corporate Communications, Forcepoint
One of the best parts of working with Active is the feeling that they are part of the extended team. Being
based in the UK it can be tricky to know what’s going on on the ground, but Active have always worked
closely, effectively and professionally with our team of sales and marketing people based in Dubai. The
levels of trust between Active and all our media spokespeople are high, and the team spend time
developing these relationships.
When our CEO Matt Moynahan came to the Middle East on tour, Active stepped up to become part of
the integrated team, working with sales, marketing and channel execs to ensure the communications
and PR part of our tour ran smoothly. They generated excellent media interviews and also landed byline
opportunities in key titles.
Staff turnover is low, and the team we have do understand what we need, as well as provide us with
honest advice on how we can achieve our business goals. I’d have no hesitation recommending them as a
PR and communications partner in the Middle East.
The team at Active DMC have been vital to meet our goals at Blizzard Entertainment to enter emerging markets such as the Middle East and Africa. Gaming and Tech PR experts are rare in the region, and their passionate staff carry the mantle of your brand in some ways better than our own internal team.
RIMEA Communications Manager, Blizzard Entertainment
The team at Active DMC are a passionate and creative extension of the HyperX team. The knowledge and experience within the gaming market was what impressed us the most. They have really understood HyperX’s goals within the MENA region and quality of service is something we have been impressed by from the very beginning.
EMEA Social Media & PR Manager, HyperX
Active DMC is a trustful and reliable agency. Their strong relationship with local press and understanding of the new technology sector makes them a privileged partner to support our communication’s objectives. The team’s efforts to maximize the outcome of any PR or Social Media project, reflecting in good coverage and media opportunities, has directly influenced our awareness level across the region. Beyond this, they are very nice to work with thanks to the professionalism and enthusiasm of each team member!
Senior Communications Manager Western and Southern Europe & MENA, Citrix
Active DMC was our partner in rolling out Dorco’s global campaign. Their consul and in-market expertise helped raise awareness and engagement with the brand significantly. Throughout the process, Active DMC was also instrumental in helping the team navigate through cultural and language nuances to land an effective communications campaign. As a result of our collaboration, our client saw an immediate uplift in enquiries about the brand – a true indicator of a successful campaign.
Head of Digital APAC, The Hoffman Agency